I’m willing to let people say it however they want without harassment. But when they bring up the “But this guy says its this way, so it has to be true” that I get tetchy.

Things live beyond their creators. This is especially true in the internet age, where information (and misinformation) travel faster than comprehension.

But JIF is another file format (JPEG interchange format), so the creator was stupid to say GIF is pronounced as jif.